Barbara Elliot, Decorating Den – Georgia
Barbara Elliott was working for one of the largest accounting firms in the U.S. but wanted to try something different. She always had a passion for interior design, so she…
Meet Barbara ElliotJust as each business is unique, so is franchising. Franchising can break down roadblocks and navigate barriers to ownership while providing equitable opportunities to uplift our families and neighbors—regardless of race, gender or sexual orientation. Diversity, equity and inclusion makes our franchising community stronger by elevating owners, providing essential jobs and infusing additional support in our local community programs. A successful entrepreneur in franchising can be anyone from anywhere with the right system and support. No matter a person’s background, franchising represents what is the same in all of us— the desire to earn a stable living, provide for our families by building generational wealth, and to contribute to something bigger than ourselves. Together, we are Open for Opportunity.
Black-owned franchises earn 2.2 times more than Black-owned independent businesses on average
Companies with stronger ethnic and cultural diversity were 22% more likely to out-perform companies lacking ethnic and cultural diversity
Franchising offers a unique entrepreneurial avenue for under-resourced people of color across the country, with nearly a 26% minority ownership rate as compared to just 17% of non-franchised small businesses
Barbara Elliott was working for one of the largest accounting firms in the U.S. but wanted to try something different. She always had a passion for interior design, so she…
Meet Barbara ElliotFollowing a successful trip to South Florida, the Open for Opportunity roadshow headed to metro Atlanta, the franchising capital of the U.S., where more brands are headquartered than any other…
Read MoreThis article originally appeared in Latina Noticias on March 12, 2022. Read the full piece. La Asociación Internacional de Franquicias (IFA), por sus siglas en ingles lanzó el programa itinerante…
Read MoreBeing a part of the franchise community is deeply personal for Azim Saju. His family came to the United States from Kenya in 1972. While his parents worked hard to…
Meet Azim SajuTo Jyoti Sarolia, the American dream was always to own a home. When her family immigrated to America, her parents worked for many years to make this dream a reality.…
Meet Jyoti SaroliaRuth Agbaji taught herself to code in Nigeria in the early 1990’s. She wanted an opportunity to escape the violence in her country and coding provided her with this chance.…
Meet Ruth Agbaji